New Balance Named the Official Shoe of WPF
OKLAHOMA CITY (June 20, 2023) — WPF is thrilled to announce that New Balance, a globally renowned athletic footwear and apparel company, has been named the Official Shoe of the 2023 WPF season. This exciting partnership brings together two forces committed to empowering female athletes and promoting the growth of softball.
As the Official Shoe of the 2023 WPF season, New Balance will provide cutting-edge footwear to the league's players, ensuring they have the support and comfort needed to perform at their best on the field. New Balance's reputation for innovation, quality, and dedication to athlete performance aligns perfectly with the WPF's mission of promoting excellence in women’s professional softball.
"We are ecstatic to welcome New Balance as the Official Shoe of the 2023 WPF season. New Balance has a longstanding commitment to supporting athletes and has shown a strong level of dedication to the fastpitch community. This partnership will not only provide our players with top-of-the-line footwear but also showcase New Balance's mission of empowering our women on and off the field." - Lauren Chamberlain, Commissioner
New Balance has a rich history of supporting athletes across various sports, and their expertise in designing performance-driven footwear makes them an ideal partner for the WPF. With their advanced technologies, New Balance shoes will enhance the performance of WPF players.
“New Balance is proud to be the Official Footwear partner of The WPF. We pride ourselves on providing the highest quality performance products for today’s athlete and the opportunity to have the world’s best Fastpitch players represent our footwear on the field in an exciting and groundbreaking professional league is an opportunity to cement our commitment to this incredible sport and continue to promote the sport at all levels, but particularly at the professional level.” - New Balance
You can visit newbalance.com for all of your Fastpitch footwear and apparel needs, along with many other performance athletic products by New Balance.
About Women’s Professional Fastpitch
Women’s Professional Fastpitch (WPF) is the official professional softball league in the United States, founded by USA Softball, USSSA, and Smash It Sports. WPF showcases the best athletes in softball, provides a world-class experience for fans, and connects young fans to their idols. Our season is in full swing, and you can catch all the action here. Keep up with everything WPF at wprofastpitch.com or on socials @wprofastpitch.
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For partnership inquiries, please email info@wprofastpitch.com.
About New Balance
New Balance, headquartered in Boston, MA, has the following purpose: Independent since 1906, we empower people through sport and craftsmanship to create positive change in communities around the world. Manufactured in the U.S. for more than 75 years and representing a limited portion of our U.S. sales, New Balance MADE U.S. is a premium collection that contains a domestic value of 70% or greater. New Balance owns five factories in New England and one in Flimby, U.K. New Balance employs 8,000 associates around the globe, and in 2022 reported worldwide sales of $5.3 billion. To learn more about New Balance, please visit www.newbalance.com and for the latest press information please visit http://newbalance.newsmarket.com.